1. Introduction
At Assist ME Co W.L.L (“ASSISTME”, "we," "our," or "us"), we are committed to protecting your privacy and safeguarding your personal information. This Privacy Policy explains how we collect, use, store, disclose, and protect information when you use our website, mobile application, roadside assistance services, travel assistance services, home assistance services, and related platforms.
By using our services, you agree to the collection and use of your information in accordance with this Privacy Policy.
2. Information We Collect
We may collect the following categories of information:
Personal Information
· Full name
· Mobile number
· Email address
· Date of birth
· Postal address
· Vehicle information (make, model, registration number, VIN)
· Membership or policy details
· Payment information for payment gateway (Credit card number, expiration date, security code etc)
· Bank account details
· Emergency contact information
We may collect this information through various forms and in various places through ASSISTME Platform, including account registration forms, contact us forms, or when you otherwise interact with us, for example, when you sign up to use the Services, you create a user profile.
You also have the option to upload a photo when registering for ASSISTME Platform. You may remove or update the photo at any time by logging into your account. All of the foregoing (including your photo) shall be hereafter referred to as “Personal Information”). Any and all information including the Personal Information you share with us (including your photo if submitted) shall be viewable by and shared with Vendors in connection with requests you submit for Services to verify your identity and bill your credit card account for the Services you order.
You can opt out of providing Personal Information by not entering it or not using ASSISTME Platform, although not providing certain requested Personal Information may hinder your ability to use ASSISTME Platform, features or aspects of ASSISTME Platform.
Location Information
· Real-time GPS location
· Device location data provided through the mobile application
· Location shared during assistance requests
Service Usage Information
· Assistance request history
· Service preferences
· Communication records
· Customer support interactions
· Feedback and survey responses
Technical Information
· IP address
· Device type and operating system
· Browser information
· Application usage data
· Cookies and similar technologies
3. How We Use Your Information
We use your information to:
· Deliver roadside, travel, and home assistance services
· Dispatch service providers to your location
· Verify your identity and membership eligibility
· Process payments and transactions
· Provide customer support
· Improve our products and services
· Send service updates and notifications
· Detect and prevent fraud or misuse
· Comply with legal and regulatory requirements
4. Location Data
Our services rely on accurate location information to dispatch assistance efficiently.
When you request assistance through our website or mobile application, we may collect and use your location data to:
· Identify your current location
· Locate the nearest service provider
· Monitor service delivery
· Improve response times and operational efficiency
You may disable location services; however, certain features may not function properly. With respect to geo-location data, we track through your Mobile Device, we use that geo-location information for various purposes such as;
· it enables ASSISTME to verify User location,
· it enables ASSISTME to know User’s distance from ASSISTME PROVIDERS and vice versa,
· it enables ASSISTME to provide customer support, send promotions and offers,
· it enables ASSISTME to enhance ASSISTME Platform, and for our internal business purposes.
· it enables Users and ASSISTME VENDORS (if you choose through any features we may provide) to share their information with other people.
ASSISTME will request User’s permission to obtain your location via your mobile phone, so that Service can be provided.
You may at any time no longer allow our Mobile Application to use your location by turning this feature off at the Mobile Device level. Except as otherwise permitted in this Privacy Policy, we will not share this information with third parties for any purpose and will only use this information for the sole purpose of providing you with the ability to request Services via ASSISTME’s Mobile Application.
5. Sharing of Information
We may share your information with:
Service Providers
Authorized towing operators, roadside assistance providers, recovery agents, locksmiths, battery technicians, and other approved providers necessary to fulfill your service request. We use third party companies and individuals to facilitate ASSISTME Platform, provide or perform certain aspects of ASSISTME Platform on our behalf – such as Providers and other third-parties to host ASSISTME Platform, design and/or operate ASSISTME Platform’s features, track ASSISTME Platform’s analytics, process payments, engage in anti-fraud and security measures, provide customer support, provide geo-location information to our drivers, enable us to send you special offers, host our job application form, perform technical services (e.g., without limitation, maintenance services, database management, web analytics and improvement of ASSISTME Platform’s features), or perform other administrative services. We may provide these vendors with access to user information, including Personal Information, this information sharing is limited to only the information needed by the vendor to carry out the services they are performing for you or for us. Each of these vendors are obligated not to disclose or use Personal Information for any other purpose. This exception does not encompass our use of third-party analytics vendors who evaluate and provide us with information about the use of ASSISTME Platform and viewing of our content. However, such vendors may set and access their own cookies, web beacons and embedded scripts on your Device and they may otherwise collect or have access to information about you, including non-personally identifiable information. You acknowledge that these services providers/vendors/ may be based outside of Kingdom of Bahrain and You hereby consent to transferring your information outside the Kingdom of Bahrain as may be required.
Business Partners
Insurance companies, fleet operators, automotive dealerships, banks, travel assistance providers, and membership organizations where services are delivered under contractual agreements.
Technology and Payment Providers
Third-party vendors who support payment processing, system hosting, analytics, customer communication, and platform operations.
Business Transfer
We may share your information, including your Personal Information and Usage Information with our parent company, subsidiaries, and affiliates, our auditors, insurers, professional advisors, consultants on a need-to-know basis. We also reserve the right to disclose and transfer all such information: (i) to a subsequent owner, co-owner, or operator of ASSISTME Platform or applicable database; or (ii) in connection with a corporate merger, consolidation, bankruptcy, restructuring, the sale of substantially all of our equity interests and/or assets or other corporate change, including, during the course of any due diligence process. To the maximum extent allowable by law, the Privacy Policy will apply to the user information as transferred to the successor entity. However, user information submitted after a transfer to a successor entity may be subject to a new privacy policy adopted by the successor entity.
Legal Authorities
Government agencies, regulators, law enforcement authorities, or courts where disclosure is required by applicable law.
We do not sell your personal information to third parties.
6. Data Retention
We retain personal information only for as long as necessary to:
· Provide our services
· Fulfill contractual obligations
· Resolve disputes
· Maintain operational records
· Comply with legal and regulatory requirements
When information is no longer required, it will be securely deleted or anonymized.
7. Data Security
We implement appropriate technical, administrative, and organizational safeguards designed to protect personal information against:
· Unauthorized access
· Loss or theft
· Misuse
· Alteration
· Disclosure
· Destruction
While we take reasonable measures to protect your information, no online system can guarantee absolute security.
8. Personal Information Storage
Personal data may be stored on secure servers located within or outside the Kingdom of Bahrain and the GCC region. Where cross-border transfers occur, we implement appropriate safeguards to ensure that personal data receives an adequate level of protection in accordance with applicable data protection laws.
9. Cookies and Tracking Technologies
Our website and applications may use cookies and similar technologies to:
· Improve user experience
· Remember preferences
· Analyze website traffic
· Monitor service performance
· Provide personalized content
You may manage cookie settings through your browser preferences.
10. Your Privacy Rights
Subject to applicable laws, you may have the right to:
· Access your personal information
· Correct inaccurate information
· Request deletion of personal data
· Restrict certain processing activities
· Withdraw consent where applicable
· Request a copy of your data
Requests may be submitted through the contact details provided below.
11. Maintenance of User Information
You are responsible for maintaining the accuracy of the information you submit to us, such as your contact information provided as part of account registration. If your Personal Information changes, or if you no longer desire ASSISTME Platform, you may correct, delete inaccuracies, or amend information by making the change on our member information page or by contacting us through info@ASSISTME.me. We will make good faith efforts to make requested changes in our then active databases as soon as reasonably practicable.
You may also cancel or modify your communications that you have elected to receive from the Services by following the instructions contained within an e-mail or by logging into your user account and changing your communication preferences.
If you wish to cancel your account or request that we no longer use your information to provide you Services, contact us through info@ASSISTME.me.
The customer or visitor can delete their personal information at any time, but this may affect future transactions if new services are requested. The customer can delete their data by going to the profile section and selecting the "Delete Account" option.
We will retain your Personal Information and Usage Information (including geo-location) for as long as your account with ASSISTME Platform is active and as needed to provide you Services. Even after your account is terminated, we will retain your Personal Information and Usage Information (including geo-location, trip history, credit card information and transaction history) as needed to comply with our legal and regulatory obligations, resolve disputes, conclude any activities related to cancellation of an account (such as addressing chargebacks from your credit card companies), investigate or prevent fraud and other inappropriate activity, to enforce our agreements, and for other business reason. After a period, your data may be anonymized and aggregated, and then may be held by us as long as necessary for us to provide ASSISTME Platform effectively, but our use of the anonymized data will be solely for analytic purposes.
12. International Data Transfers
Where necessary for service delivery, your information may be transferred, processed, or stored in countries outside your country of residence. We take reasonable steps to ensure appropriate safeguards are in place for such transfers.
13. Minors Prohibited from Using ASSISTME Platform
ASSISTME cares about the safety of children. Because ASSISTME Platform is not directed toward minors, no one under 18 can register with or use ASSISTME Platform. We do not knowingly collect personal information from anyone under the age of 18. If we are notified that we have collected personal information from a person under 18, we will delete that information immediately upon notification. If you are a parent or guardian of a minor under the age of eighteen (18) and believe he or she has disclosed Personal Information to us, please contact us at info@ASSISTME.me
14. Social Media Features and Widgets
ASSISTME Platform may include social media features, such as the Facebook Like button, and widgets such as a “Share This” button, or interactive mini programs that run on our online and mobile platforms. These features may collect your IP address, which page you are visiting on our online or mobile platform and may set a cookie to enable the feature to function properly. Social media features and widgets are either hosted by a third party or hosted directly by ASSISTME. Your interactions with these features and widgets are governed by the privacy policy of the company providing them.
15. Third-Party Links
Our website or application may contain links to third-party websites. We are not responsible for the privacy practices, security, or content of those external sites.
16. ASSISTME’s Right to Amend this Privacy Policy
We may update this Privacy Policy from time to time. Any modifications will be published on our website and mobile application. Continued use of our services after changes become effective constitutes acceptance of the updated Privacy Policy.
17. Contact Us
If you have any questions regarding this Privacy Policy or how your personal information is handled, please contact:
Assist ME Company W.L.L
📧 Email: info@assistme.me
📞 Phone: +973 17386455
🌐 Website: www.assistme.me
Privacy Commitment
Assist ME is committed to protecting your personal information and maintaining the highest standards of privacy, security, and transparency while delivering reliable assistance services across the GCC.
